Business Promotion

How can I use the NFED to promote my equestrian business, service or organisation? The NFED has been online since 1999 and in this time has become the respected and established equestrian information site for central southern England and beyond. The NFED is linked from such sites as the: BHS, Hampshire Police, BBC, DEFRA, ILPH as well as hundred of smaller sites and search engines, receiving thousands of visitors every day. We use social networking sites Twitter & Facebook to help promote the NFED & its sponsors. We pay for sponsored advertising on sites such as Google & Facebook. We sponsor local shows, again to help advertise the NFED, whilst putting something back into the community. Whether you are working on your own or have hundreds of employees, the NFED can help you reach new customers or members within the equine community. We do not allow services to be advertised through the classifieds or message boards but we can help you to promote your business or service in several ways. The NFED is run by full time dedicated equestrian enthusiasts. As the site is run from a home office, we do not have office hours, you can contact us 24/7 365 days a year. Click Here to meet the team. 1/ Phone Directory Entry in the searchable phone directory database is free of charge Click Here for details 2/ Equestrian Services Directory Cost £15.00 3 Months, £25.00 for 6 months or £40 for 12 months Click Here for details 3/ Affiliate Webpage Cost £60.00 for 6 months, £100 per year including Free Directory Listing Click Here for details Includes link & descripton on our weekly news letter 4/ Banner Advertising Cost £60.00 for 6 months, £100 per year including Free Directory Listing Click Here for details Includes link & descripton on our weekly news letter If you have any questions, please call 01590 683808 or Mobile: 07826 857124 & I'll be happy to explain how each option works. Paying advertisers are classed as site sponsors and are therefore allowed to take advantage of other privileges such as: Use of the business news page, classifieds website links unrelated to the advert & free livery vacancy ads for yards listed in the directory. Payment Options. Through our online store, we accept payment by Credit/Debit Card, Paypal, Bank Transfer (BACS), Phone or Cheque. Our online store is PCI DSS compliant with all card payments processed by Sagepay. We are not VAT Registered. Rejected Applications For our protection, we reserve the right to refuse our business services to any business that we consider inappropriate, in competition or offer a duplication of any of the services that we offer. How Popular is the NFED? There are three main ways to provide statistics; hits, visitors & unique visitors. Hits. Hits include every individual file downloaded or viewed which can give the ridiculously high numbers quoted on many sites. If hits were quoted for the NFED, it would be in the region of 20 million per month. Visitor Counters Visitor counters count each time a page is viewed, but can give false readings if a page is refreshed or revisited by the same person, again giving falsely high figures. Unique Visitors Counting unique visitors is the most accurate method available. The IP address & other details are registered to allow each visitor to be counted only once within a set time period (1 hour). This give lower, but far more accurate statistics. This is the method that we use & is the most accurate method available. If a visitor returns using the same connection/IP address, they are not recounted & refreshing a page does not falsely add visitors numbers. It also counts page views separately, which is the number of pages (with the site meter included) viewed by each visitor. Not all pages have the counter, so these are ignored. The graph below shows unique visitors in yellow & page views in orange for the previous seven days.

NFED Phone Directory - Free, no frills!
The phone directory is a searchable database of names and phone numbers. Submitting your listing in the directory is very simple and free of charge. Just go to the phone directory ( Click Here ) and click on the submit listing. Enter your first and second names and phone number. A company name and Email address can be added if required. Phone Directory Entries are not classed as sponsors. Website links, addresses or business descriptions are not included. Please see the Services Directory if you would like to show further details.

NFED Equestrian Services Directory - Our standard listings.
Each Services Directory listing will accept up to 750 words, a photo or logo. If you have a website, a link can be added to open your own website in a new window. YouTube videos or similar can be inserted into you listing Click Here for a working example. You can log in to modify your listing as often as you wish or you can ask us to sort this out for you, the choice is yours. Submitting your listing in the directory is very simple. To apply online, just go to the directory Click Here and click on the submit listing link. Fill in the submission form and select which categories are appropriate for your listing. You can use just one or enter the same listing in up to four categories providing they are relevant. Choose a password and submit your entry. Your listing will be checked by the administrator and providing everything is ok, will be approved when payment has been received. We will also add your details to the advertiser A to Z and link to your individual listings, your details will be posted under "What's New" on the NFED homepage and sent out to the mailing list. The cost is: £15.00 for 3 Months £25.00 for 6 Months £40.00 for 12 Months Free with a Banner Advert or Affiliate Page Free to Clubs, Charities or Non Profit Organisations. Payments can be made online by debit/credit card, Paypal or you can post a cheque. We will send receipts by Email and a reminder when your listing is due for renewall. Directory entries are free for all clubs and non profit organisations serving the central southern region. As a paying advertiser you are classed as a basic site sponsor and are therefore allowed to take advantage of other privileges such as: Business News Page. As a paying advertiser you can use the business news page to display your latest information, offers, events covered, etc. The headline will be posted under "What's New" on the NFED homepage, with details sent out to the mailing list in our news letter. Click here for an example NFED Classifieds . The NFED Classifieds will accept links to websites providing that they are directly related to the advert and not in competition with the NFED sponsors. As a sponsor you are allowed to post links to your website on all your adverts. NFED Classifieds Livery Vacancies. If you have a livery yard in the directory, you can advertise livery vacancies in the classifieds free of charge, saving £8.00 on every advert. NFED Message Boards We do not allow any advertising on the boards, but as a site sponsor you are allowed to be mentioned by name and have a website link included in your signature. All other message boards rules still apply & you must be an approved message board user.

NFED Affiliate Web Page - If you haven't got a website, but would like to show more details.

NFED Affiliate pages, enable you to have your Website within the NFED, where you can advertise your services or business, show images, prices, or simply explain to people exactly what you can offer them.

All the design work will be carried out for you to your approval, leaving you free to concentrate on what you do best. When you want it updated, just tell us. Your page can be updated monthly at no extra cost.

Your name will be in bold and highlighted on the advertisers index, with a direct link to your affiliate page. Your affiliate page will be linked to all of your directory listings.

Nowadays, it's not hard to set up your own Website, the hard parts comes when you want to let people know it is there. With millions of active Web pages available, it can be more productive to display a poster in your window. Having your Website as part of an established site such as the NFED, gives you a real head start when it comes to promoting your services.

Your Own Website Address

As well as preferential listings within the NFED and full support, you will also be given your own URL (Website Address) i.e. www.nfed.co.uk/yourname which you are free to use for advertising purposes for as long as your page is active.

This will take you or your customers directly to your page within the NFED frame.

www.nfed.co.uk/simscottage

" We have been amazed at the number of enquiries that we receive for rides, liveries and sales. Our affiliate web page easily outstrips the response that we get from all other advertising that we do and is far and away the most cost effective".

James Young. Ford Farm Stables.

Example 1 | Example 2 | Example 3

Affiliate Webpages Cost £60.00 for 6 months, £100 per year including Free Directory Listing

As a main sponsor of the NFED, your page will be given a preferential listing on the advertisers A to Z and will be linked from your directory listings or banner adverts. You will also receive a free directory listing. Price includes a free directory listing worth £40 per year.

Affiliates are also linked directly from the NFED homepage menu & listed & linked from the NFED Newsletter which is sent out weekly.

You can have your Logo, images and text. Just think how much more information you could get across to your customers. When you would like it updated, just Email or phone.

Further pages are available at a reduced rates.

For further information please Contact us

NFED Banner Advertising - Link to your website from the NFED Header

Each banner advert can link directly to your own Website, Directory Listing or NFED Affiliate Webpage. All Advertising space is allocated monthly on a 'first come first served' basis, with payment in advance.

The banners ads are loaded into the top section (header) of each category in rotation. If a viewer changes category, the next banner ads are loaded. If the viewer remains in the category, the ads are refreshed automatically. This keeps the banners changing regularly, without the annoying flashing, whistles and bells found on a lot of websites.

There are only 20 banners available, providing plenty of coverage for all. Banners cost Cost £60.00 for 6 months, £100 per year including Free Directory Listing. Price includes a free directory listing worth £40 per year.

Banner advertisers, classed as main site sponsors are also listed & linked directly from the NFED Sponsors list on the homepage & listed & linked from the NFED Newsletter which is sent out weekly.

If you would like to book a banner, simply Email us your requirements including any required graphics, the price includes creating the advert to your specification.

Payment can be made by cheque, credit/debit card or Paypal using our secure server

Sample Banner Advertisement to show the actual size.

www.nfed.co.uk
Connecting the Central Southern Equestrian Community